> ## Documentation Index > Fetch the complete documentation index at: https://docs.myfundingmachine.com/llms.txt > Use this file to discover all available pages before exploring further. # How to Pay Partners for Lead Generation Using Pay-Per-Sale > Pay partners when a referred contact completes a qualifying purchase inside the campaign's tracking window. # How to Pay Partners for Lead Generation Using Pay-Per-Sale Pay Per Sale pays a partner only when a contact they referred completes a qualifying purchase within the campaign's tracking window. The contact enters tracking through a partner-promoted source — a form, survey, or calendar booking — and the commission is tied directly to revenue. ## Pay Per Lead vs. Pay Per Sale | Model | Partner earns when | Use it for | | -------------------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------- | -------------------------------- | | [Pay Per Lead](/operators/affiliates/how-to-pay-affiliates-for-lead-generation-using-pay-per-lead) | Someone completes a tracked action (form, survey, booking) — no purchase required | Generating leads or appointments | | Pay Per Sale | A referred contact completes a qualifying purchase in the tracking window | Rewarding actual sales | A campaign can use either Pay Per Lead or Pay Per Sale, but not both. ## Set up a Pay-Per-Sale campaign 1. Go to **Marketing → Affiliate Manager**. Create or Edit a Campaign in the Affiliate Manager 2. Open the **Campaigns** section and create a new campaign or edit an existing one. Create or Edit a Campaign in the Affiliate Manager (2) 3. Choose the source partners will promote — Forms, Surveys, or Calendars — then the specific asset. Select a Campaign Source in the Affiliate Manager 4. In the commission settings, select **Pay Per Sale**. Choose Pay Per Sale in the Affiliate Manager 5. Pick a commission type: **Flat Amount (\$)** works when products have similar prices; **Percentage (%)** fits varied product values. Select a Commission Type in the Affiliate Manager 6. Set how much partners earn per qualifying sale. Select a Commission Type in the Affiliate Manager (2) 7. Optionally associate products. When a campaign has associated products, only those products earn commissions — other purchases are ignored for Pay Per Sale tracking. Configure Product Attribution (Optional) in the Affiliate Manager 8. Review the tracking window — it sets how long referrals stay eligible for commission. Review the Tracking Window in the Affiliate Manager 9. Save and publish the campaign. Save and Publish in the Affiliate Manager ## Attribution rules * **Forms and surveys embedded in funnels or websites:** funnel- or website-level products take priority for commission tracking. If none are configured there, form-level products are not automatically used for Pay Per Sale attribution. * **Calendar bookings:** qualify only when payment is enabled on the calendar. Without payment, the booking can still be tracked as a lead, but earns no Pay Per Sale commission. ## FAQ **When does a partner earn a commission?** When a referred contact completes a qualifying purchase within the campaign's tracking window. **Does Pay Per Sale improve lead quality?** It tends to — partners are only rewarded when a sale occurs, which encourages higher-quality referrals.